Darent Privacy Policy

Darent values its clients and respects their privacy. This privacy policy has been drafted to reassure clients about the protection and confidentiality of their personal information.

What does this privacy policy cover?

This privacy policy is designed to describe:

• The types of personal information we collect and how we collect it.
• When and with whom we share your personal information.
• The choices you can make regarding how we collect, use, and share your personal information.

What personal information do we collect, and how do we collect it?

We collect personal information when:

• You provide it to us.
• We collect it automatically.
• We receive it from others.

When you create an account on the Darent app, register to receive offers or information, or make a booking using the Darent app, you provide us with your personal information. We also collect this information through automated technologies, such as cookies placed on your browser, with your consent where applicable, when you visit our website or download and use our app. We also receive information from affiliates, as well as from business partners and other third parties, which help us improve the Darent app, its related tools and services, maintain accurate records, detect and investigate potential fraud, market more effectively, and enhance the quality of service provided.

update and maintain accurate records, be more likely to detect and investigate fraud, market us more effectively, and improve the quality of service provided.

How is your personal information shared?

Your personal information may be shared to assist you with booking accommodations, facilitating your travel and/or stay during your holiday, communicating with you (including when we send information about products and services or enable you to communicate with service providers and/or property owners), and complying with legal obligations.

Your Rights and Choices

You can exercise your data protection rights in several ways. For example, you can opt-out of marketing by clicking the "unsubscribe" link in emails, through your account where applicable, or by contacting our customer service team.

Categories of Personal Information We Collect

When using our platform, apps, tools, or related services, we may collect the following types of personal information from you as needed:

• Name, email address, phone number, and home, work, and billing addresses.
• Government-issued identity data required for booking or identity verification, such as passport, driver’s license, or government compensation numbers; for holiday property owners, the tourism accommodation license number and tax identification number.
• Payment information, such as credit card number, expiration date, and billing address.
• Preferences and requests related to accommodation types, special dietary needs, and accessibility requirements, where available.
• Loyalty program and membership information.
• Date of birth and gender.
• Geolocation data.
• Social media account ID and other publicly available information.
• Communication with us (such as recorded calls with customer service for quality assurance and training purposes).
• Searches you perform, transactions, and other interactions with you on our online services and apps.
• Searches and transactions conducted through the app.
• Data you provide about others, such as companions or other individuals you book for.
• Information we receive about you from other companies and parties, such as our business partners, affiliates, and approved service providers, including updated contact information, demographic data, interests, and purchase history, which we may add to your account or profile and use in market research and analysis.
• When you install any of our apps or use our platform, we automatically collect the following types of information from your device

When installing any of our apps or using our platform, we automatically collect the following types of information from your device:

• IP address.
• Device type.
• Unique device identifiers.
• Internet browser type (e.g., Firefox, Safari, Chrome, Internet Explorer).
• Internet service provider.
• Operating system.
• Mobile network.
• How your device interacts with our online services, including pages accessed, links clicked, trips viewed, and features used, along with the associated dates and times.
• Details of any referring websites or exit pages, as well as general geographic location (e.g., at the country or city level).

Our cookie statement explains how we use cookies and similar tracking technologies.

Our Commitment to Customers

At Darent, we are committed to protecting your privacy and ensuring the security of the information we collect and process. While no company can guarantee absolute security, we take reasonable steps to implement appropriate physical, technical, and organizational measures to protect your personal information. This commitment aims to foster trust in using our platform and all related tools and services.

Legitimate Interest

We use your personal data based on legitimate interest, to improve the quality of our services and develop new products. We do so only when such use is necessary to achieve our legitimate business objectives, provided it does not conflict with your rights or interests. Sensitive data, such as health or financial information, will not be processed without your explicit consent, unless there is a legal necessity.

Cross-Border Data Transfer

We are committed to ensuring your personal data is protected when transferred outside of Saudi Arabia. We use necessary safeguards, such as standard contractual clauses (SCCs), to ensure that data transferred to third parties is processed in accordance with applicable legal standards. You will be informed of any transfer of your data outside the Kingdom, and all necessary steps will be taken to ensure your data remains secure and protected.

Data Breach Reporting

We are committed to reporting any security breach affecting your personal data to the Saudi Data and Artificial Intelligence Authority (SDAIA) as required by law. We will also notify you if the breach poses a significant risk to your rights or personal data. Notification will be made within a reasonable time after the breach is discovered, ensuring full transparency and prompt response to any incident affecting your data.

Record Retention

We will retain your personal information in compliance with all relevant laws and regulations, concerning the fulfillment of the purposes stated in this privacy policy. We reserve the right to retain such records and information for longer periods if necessary, or if we are legally obligated to do so. We may also use the information for analytical purposes over longer periods. The criteria we use to determine our retention periods include:

• The length of our relationship with you, including recent bookings or other transactions conducted on our platform.
• Any legal obligations related to your personal information, such as laws requiring us to retain records of your transactions with us.
• Any current and relevant legal obligations affecting the duration for which we will retain your personal information, including contractual obligations, litigation, statutes of limitations, and regulatory investigations.

Privacy Policy Updates

We may update this privacy policy in response to changes in laws or technological or business developments. You can learn the date of the latest update to this privacy policy by checking the "Last Updated" date displayed at the top of this policy.